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Alexander White is a cutting edge fashion label specialising in women's footwear. Alexander wanted a logotype that was bespoke and luxurious and sat comfortably within the high-end fashion market. It was imperative that the logo be timeless and sophisticated yet maintained a modern aesthetic.

Since launching, Alexander has been nominated as a footwear finalists at Vogue Italia’s WHO’S ON NEXT (2015) and was announced Best Footwear Designer at the Draper’s Footwear Awards 2017.

Client:
Alexander White
Services:
Logo
Branding
Art Direction










Joe Rudi Studio   –   hello@joerudi.co.uk