Being independent enables Joe to work closely and in partnership with his clients throughout the entire creative process. His portfolio spans identity design, publications, exhibitions, type design, signage, websites and illustration. Underlying values for clarity, simplicity and thoughtfulness support a collaborative process and ensures outcomes are refined and uniquely representative of clients’ visions and needs. Joe Rudi earned a BA(hons) in Graphic Design at Edinburgh College of Art, achieving a First Class degree in 2010. This was followed by a MA in Visual Communications at the Royal College of Art in London. Alongside his studio and commercial practice, Joe teaches Graphic Design at Nottingham Trent University and Publications Layout at Richmond, the American International University of London. In addition to client-based work, Joe engages in self-directed drawing, research and publishing projects.